Out of the four animated pictures Brad Bird wrote and directed, The IncrediblesThe Incredibles is my least favorite. But of course, Brad Bird is of an incredible (pun not intended) animation case where every single film he directed could fit a favorite spot for anybody and not get a blink from me.* Although, one has to admit it took the world maybe a tiny while to recognize that, as his masterful directorial debut The Iron Giant was a massive box office as a suspected result of Warner Bros. Feature Animation failing to market the film after clashing with Bird and trying to force him to add more “marketability” to it. Clearly that experience embittered Bird enough to take his ball and go to Pixar Animation Studios – then already earning its brand recognition as the high water-mark for contemporary animated storytelling – where he already had a friend in co-founder John Lasseter from their education at CalArts.
That ball happened to be a pitch on a domestic drama between a family of superheroes developing personal anxieties, developed by Bird to eventually become the full concept of a post-superhero society outlawing the superpowered crime-fighters for their collateral damage and the family’s attempts to conform into a mundane suburban existance with their relocation and government-mandated identities. And that family is the Parrs: made up of cocky child speedster “Dash”iell (Spencer Fox), teenage invisibility-and-force-field-capable outsider Violet (Sarah Vowell), stretchable housewife worn thin Helen (Holly Hunter), strongman Bob (Craig T. Nelson) whose weakness is midlife crisis, and baby Jack-Jack to round it off. The character and family metaphor behind all of their powers is impossible to miss, but it’s certainly not 2-dimensional. Their home life is in fact the very core of the narrative and grants it thematic richness, especially in terms of Bob’s painful nostalgia for old times and Helen having to deal with it. Back in the day, Bob and Helen were among apparently beloved superheroes, the two of them known as Mr. Incredible and Elastigirl respectively. And we’re introduced to this and other facts in an opening sequence that’s a rolling Rube Goldberg machine of setpiece after setpiece (with subtle expositional setups) while Mr. Incredible keeps himself busy with non-stop crises just before a big night, just before Bird masterfully brings the momentum to a screeching halt as the government pulls its shutdown in comedic black-and-white newsreels slowing us down to see the dead-eyed Bob fifteen years later with the story proper.
When it first came out in 2004, we just at the very cusp of superheroes carving out their own reserved spot in the annual cinematic discussion. They had an increased presence in the wake of the X-Men and Spider-Man successes, but we weren’t yet at the post-2008 surge into a pop culture environment where superheroes have now become an overwhelmingly permanent fixture on mainstream cinema. Back then, The Incredibles had earned the immediate fanfare that Bird desired from audiences and critics, generally considering it to be just another knock-out in Pixar’s early run of masterworks, but that doesn’t acknowledge what’s most fascinating about The Incredibles as a project was how distinguishable it was from the rest of Pixar’s output at the time.
Not least of which in the visual design of the film, with Bird already coming to the studio with a conceit of the movie taking place in a world reminiscent of the 1960s and having Lou Romano and Ralph Eggleston give us a world of sleek shape-based metropolises that embody the pop art of that long-gone era of the idealized nuclear family, right down to Tony Fucile and Teddy Newton’s character designs. In general, the ending credits of the incredibles have a bold “POW” to its aesthetic that works as a cheatsheet to what the movie was going for, but those are flat silhouettes against the brilliant dimension given to the solid-block-without-feeling-blocky human beings (thanks also to some wise lighting conceits like a whole lava dining room demanding fiery chiaroscuro close-ups and silhouette wide-shots).
They look like comic strip illustrations that are given definition simply by the fact that they are 3-dimensional, like Mr. Incredible’s linear jawline and exaggerated torso. It’s a precursor to the later Lasseter-era Walt Disney Animation Studios CG films of the 2010s and a boon to the animated format Bird indulges in for this movie considering how it dives headfirst into the idea of being a cartoon than anything else Pixar made to that point. Pixar’s preceding release for instance, Finding Nemo, came bragging (very deservedly) about the photorealism of its water animation even if (very textured) cartoon fish were inhabiting that ocean. There is no room for photorealism in The Incredibles, the aesthetic wants to simplify everything from the trees to the cars to the chairs (and yet still finding room to make a costume designer’s home extravagant). And it’s because of that simplicity, the way it looks dynamic without demanding much from the eye, that The Incredibles feels like it held up the best out of any of pre-2010s movies. It certainly has a few shots (mostly moving or involving background “extras”) that feel paper-thin but it mostly retains the same sort of power 14 years since its release.
It’s not just mood and tone that the craftsmanship of The Incredibles gives to itself, it’s also strong storytelling. Despite the bright red tights of the family zipping through the exotic volcano location with futuristic Bond villain lair for a good part of the second half of its efficient 115-minute runtime, most of the first 45 minutes mutes its colors to zombie greys and whites for his insurance office or unexciting browns and faded greens for the Parr household. The very difference in energy once Mr. Incredible sets off on an hired adventure that the rest of his family must confront/rescue him about is night and day, mirrored by the climax of the family’s tense relationships with each other before they find themselves working together.
And it’s not just visually, Michael Giacchino’s feature breakout as a composer yielded one of the most beloved Pixar scores, a blasting fun John Barry homage (Barry originally being offered the part) informing the pulp attitudes of its adventures and the mysterious element of Bob’s early attempts to keep his superheroing secret from his family, but it’s not even present for much of the first half save for a perilous attempt at reliving the glory days with partner-in-crimefighting Lucius “Frozone” Best (Samuel L. Jackson), until the secretive Mirage (Elizabeth Peña) approaches him with an assignment and the music begins whispering dreams of valiance building until up to the full bombast of the rest of the score. And the Oscar-winning sound design like-wise just fills the florid island environment within which the Incredibles chase and battle with the expected bird calls and forest brushes and alarming gunshots, but the powers of the children in particular get this unreal quality of quick pitter-patter for Dash’s speed (met in one brilliant surpise with a xylophone cue that may be my favorite moment in Giacchino’s score) and Violet’s force-fields augment and distort the dialogue taking place within them with a flanged muffle.
My word, The Incredibles is such a fully-realized work of art that I find it impossible to find elements not to exhaust regarding it, barely having time to recognize the A-game of the entire voice cast with some playing to their expected strengths (Hunter, Peña, Jason Lee as a role I feel like describing in detail would be a spoiler even for a movie this old) and some filling side-lined characters with charisma (Jackson and Bird himself as the superhero’s tailor Edna Mode). Or unpacking the further observations it makes about government or society, including the film’s infamous skirting with Objectivism (though Bird claims it was unintentional, I find the reading valid though I can’t say I consider The Incredibles to be Randian). There are so many angles to look at The Incredibles for and almost all of them are ones that demand your admiration that when I call back to the opening of this review acknowledging it is my least favorite of Bird’s animated features, I hope my enthusiasm for it illustrates just how much further we have witnessed Bird ascend.
*Ideally from anybody, but it seems like Incredibles 2 is sadly getting a very muted dismissal as “good but not as good”. Watch this space later for me to get back to that. And the general consensus appears to be that all four animated projects are superior to Bird’s two live-action films, the phenomenal Mission: Impossible – Ghost Protocol and the forgettable Tomorrowland.